Fight Fight Fight LLC Seeks $200M to Expand Trump Token Holdings
Key Highlights:
- Fight Fight Fight LLC is planning to raise $200 million for a digital asset treasury.
- The main aim of the company with this fundraising is to acquire more and more TRUMP meme tokens.
- This move indicates that politically themed cryptocurrencies are gaining significant attraction.
Fight Fight Fight LLC, the official issuer of the TRUMP meme token, has revealed its plans of raising $200 million for a new digital asset treasury as per Bloomberg reports. This move will be one of the biggest fundraising efforts in the political meme coin market. It also highlights how blockchain, political branding, and high-risk investing are coming together.
Fight Fight Fight LLC: The Company Behind the TRUMP Token
Fight Fight Fight LLC is a blockchain-focused company that is created by Bill Zanker, a close associate and long-time promoter of President Donald Trump. The main goal of this company is to use digital assets for cultural and political expression. The firm became the official issuer of the $TRUMP token, one of the most discussed political meme coins in crypto space during 2024 and 2025.
Zanker and his team launched the TRUMP token on the Solana blockchain just days before President Trump’s second inauguration in January 2025, making it a major player in the meme coin space. The token has a fixed supply of 1 billion coins and 800 million have been kept by two Trump-linked businesses and 200 million have been sold to the public through an initial coin offering (ICO). This setup quickly fuelled speculation and debate with many raising concerns about centralization and market control.
Even though the company is privately owned, but it centres on expanding the $TRUMP token’s ecosystem, funding campaigns, and creating blockchain tools that link crypto investors with political movements. Fight Fight Fight LLC’s strategy indicates how online communities can come together and use blockchain assets to show support, raise money, and spread visibility across social media and financial platforms.
According to a report by Bloomberg, the firm is currently aiming for a $200 million fundraising round to set up a structured digital asset treasury. This treasury is intended to hold strategic reserves of the TRUMP token, which will in turn help increase its market strength and liquidity. To achieve this, the company is said to be working with several venture capital groups and private crypto investment funds to support the capital raise.
$200 Million Treasury Plan: Objectives and Mechanisms
This treasury would be used to buy and hold TRUMP tokens at steady prices, fund promotions and new projects like NFTs or DeFi, act as a safety net against market swings and build partnerships with exchanges and payment platforms. The idea here is to make the token look more stable and show how meme coins could also move from hype-driven assets to long-term, treasury-backed digital products.
Other Companies Embracing Trump-Themed Treasuries
Fight Fight Fight is not the only company that is using the treasury approach. World Liberty Financial (WLFI), another Trump-linked group, set up its own digital asset treasury with ALT5 Sigma Corp., a public company. ALT5 raised $1.5 billion and set aside a big share to buy WLFI tokens, aiming to hold about 7.5% of the total supply. This lets regular investors get exposure to Trump-linked tokens without owning them directly.
Reports also show that many crypto firms are starting to keep meme coins like TRUMP in their treasuries, similar to how companies once collected Bitcoin. This shows that meme coins are slowly moving from pure hype to more serious, treasury-backed assets.
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